What is the strength of Google advertising? Getting qualified traffic quickly.
But we understand that the world of Google and online advertising can be daunting. What is CPM or CPC, how do I bid on a keyword, what keywords should I use and what is a quality score?
No worries, I have your back. Over 12 years of Google advertising experience comes with a bit of knowledge. I am happy to talk to you about your business goals and from there we can talk strategy. Whether you need help with the full set up from budgeting, to ad creative, keywords and campaign set up, I can help. Or if you already have a campaign that needs a review or optimisation, I can do that, too.
I can run the following Google advertising products for you:
SEM (or PPC), the traditional Google search engine text ads
GDN, Google’s display ad platform, typically running display or banner ads on a CPM basis
Regular campaign reporting
Google Video Ads
My focus is to generate qualitative visitors according to your business objectives. Those objectives can be
eCommerce: more sales through your website
Lead generation: increasing relevant visitors and leads / online inquiries / applications / reservations
Branding: higher brand awareness among your target audience
Running an advertising campaign typically includes the following elements:
Optimising keywords, quality score, ad creative and alignment with landing page, account structure, bids and other element that contribute to running the most effective campaigns.
Managing campaign settings and budget
Regular reporting on performance and taking insights for campaign optimisation out of the reports
Cost: The cost largely depends on your advertising budget. We are happy to manage the budget and Google Adwords account or we can simply manage the daily running of the advertising in your existing account in which case we would agree on a reasonable monthly retainer fee.
Get in touch now for a free quote.
HOW WE DO IT
UNDERSTAND YOUR BUSINESS
In order to provide you with the best possible recommendation I need to ensure we have a good grasp of what your business is all about and what your goals are.
Understanding your online audience, their behaviour and identify current strengths and short falls via analytics and research tools such as A/B testing tools.
CREATE A STRATEGY
Once I understand your goals and the strengths and opportunities for your website, I will create a meaningful strategy and recommendations to help you improve online conversions.
Auckland, New Zealand
027 528 5582
AFFORDABLE AND EFFECTIVE ONLINE MARKETING FOR SMALL BUSINESSES
GET READY TO GROW WITH OUR OTHER SERVICES
INCREASE YOUR CONVERSIONS ONLINE
I can help you increase the conversion rates by recommending specific changes to your website. Updates may be required to the navigation, forms, design and more. I will base my recommendations on research and actual data.